Results

I had made these questionnaires based on a certain audience. The audience whom were male, between the age of 18 and 24 and were in a relationship/ married as opose to the single men as they would do a lot of the asked questions them selves. To get an accurate responce I made 100 questionnaires and correlated all the answers together to get some hard facts I could later rely on with my design work.


As can be seen the questions were simple:
1 - what do you use to wipe your nose?
This was to find out how many men used tissues and wether or not the brief was relevent
2 - Do you think kleenex tissues are un-cool?
This was to discover wether it was a branding problem/ something kleenex has done which puts men off purchasing it
3 - Do you do the shopping or does your partner?
This was to determen wether a man actualy has a say in the matter/ wether the advertising in the supermarket is enough?
4 - Would you purchase Kleenex tissues if they were more manly?
This is to do with the ackaging and to decifer if I should consider a re-branded packaging for the young adults so it is something for JUST them.


Out of all the questionnairs I had to tally up the results and find out what the statistical information was and wether or not the earlier comments I made in my blog were true.


Below is the also filled out form inwhich was completed to find out how well men related with the description of the stereotypical man from a womans point of view.



These results were out of 30 and cut down into percentages for a fast statistical average.

The results will be documented into facts in a later post